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eMail Marketing and Why I Choose GetResponse

I use GetResponse for my eMail Marketing

Before I get into why I choose GetResponse for my eMail Marketing I think it’s important for me to share with you the basics of what an AutoResponder Services is and how or why you would use it. I will try to make this as easy as possible to understand…
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What is an AutoResponder?

An Autoresponder is a service whose primary purpose is to manage your e-mail list(s) thus helping you with your eMail Marketing. As an Autoresponder ‘they’ keep a database of all the e-mail addresses you collect and make it easy for you to send e-mails to these members. A fully featured Autoresponder also allows you to create a sequence of pre-arranged e-mails, which can be automatically sent to new subscribers according to a set schedule.
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Why do you need an Autoresponder?

Whether you are a regular offline business (brick & mortar business), or run an online business, be it as a Blogger or Internet Marketer on any level, you should be using eMail Marketing and it should be integrated with an Autoresponder tool or service. The reason you should be doing this is, because end-users still respond to eMail’s better than they respond to any other form of marketing.

Think about your average working day! The one thing that is mission critical to your existence is your mailbox. In most cases what is in your mailbox is either work related or ‘stuff‘ you subscribed to because you wanted it. Yes, there is probably some SPAM and maybe a few mails from friends or family, but you have control what to open, read or delete within your mailbox. This very fact makes eMail Marketing the ‘top dog’ for marketing online in 2015 and probably for many years to come.
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[boxibt style=”info”]Note: Autoresponder services and tools come in many forms. Some are online services provided by 3rd Parties; others include code you add to your website (eg. a WordPress plugin like MailPoet), and you also get Scripts to run on your Server or Software to install on your computer.[/boxibt]

The type of Autoresponder Service or Tool you use to manage your lists(s) is up to you and the pros and cons of each I honestly cannot give you since I’ve decided to follow the other major players online and use a 3rd party service provider.
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Why I Choose GetResponse as my Autoresponder

Quite simply because my mentor (coach) & friend Kevin Fahey recommended them above all else. The reason being because GetResponse integrates seamlessly with JVZOO *. Having said that, I did do some research of my own, comparing some of the other features and prices of the other major Autoresponder services such as Aweber, iContact and MailChimp to name a few…

[boxibt style=”gray”]* JVZOO is an affiliate marketplace and probably the best place to go if you want to be an affiliate marketer or digital product vendor. If you intend using JVZOO, having an integrated Autoresponder is a no-brainer for me.[/boxibt]

MailChimp Is FREE for up to 2000 users. Only after you have 2000+ members on your list(s) do you have to pay. This is great for people starting out and on a tight budget. However, with the FREE Account, you can manage up to 2000 members, have several lists, but you don’t get the Autoresponder feature (you cannot setup an automated mail sequence). Upgrading to include this feature is only $10, which again is cheap, but there are other reasons that resulted them being scratched off my list.

  1. MailChimp is FREE to start, but later becomes more expensive than many of the other providers.
  2. MailChimp’s frowns upon using their service for affiliate marketing. I won’t say they disallow it, but their T&C’s are a little grey about it and you risk having your account closed if you breach the T&C’s. If they close it, you loose your list(s), so it’s not worth the risk.

iContact – Truth be told; I actually have an iContact Account, which I opened many years ago and have hardly used. I have a small list of approximately 15-subscribers at present, but as mentioned I don’t use it much. Why: Because I found it difficult to navigate their backend and most online tutorials for using Autoresponders are for either Aweber or GetResponse. I’ve never had an issue with iContact, The mails I sent out were delivered and I’ll keep my account open for later use (Note: I have an iContact account that allows up to 500-subscribers for FREE).

Aweber – When I first started my online journey I opened an Aweber Account. At that time I was so overwhelmed with everything around me (WordPress, SEO, Graphics, Copyrighting etc) I let the 30-day free trial expire and after being billed for about 5-months without using the service I cancelled it. Fact is; had Kevin Fahey not referred me to GetResponse I would may have gone with Aweber.

GetResponse – Yeah, yeah, by now you all know I choose GetResponse because of the integration with JVZOO and Kevin’s recommendation. There is still one other thing you should know. My final choice was between Aweber & GetResponse and even if we factor out the JVZOO integration, I would have opted for GetResponse anyway. At the end of the day, I’m running an online business and as a business owner I need to ensure that I get the most value for my money. While both Aweber and GetResponse offer very similar features and have similar email delivery rates it boils done to $$$. GetResponse is Cheaper than Aweber!

Sign-up for a GetResponse Account
via the link below and get a $30 credit

[buttonibt url=”https://duanereeve.com/GetResponse” rel=”nofollow” size=”lg” style=”warning” target=”_blank”]Get $30 Credit – Sign-up Now![/buttonibt]

[customborder width=”2″ style=”dotted” color=”red”]

<<< UPDATE >>>

This was just unveiled today by GetResponse
Watch the Video I’m sure it will impress…

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NOTE: I haven’t researched the pro’s and con’s of using other methods for managing my lists, other than with using a 3rd party service. I do, however, believe using 3rd Party Services like MailChimp, iContact, Aweber & GetResponse is the way to go. My reason for this is simple: I already have enough to cope with on a daily basis. I don’t need the additional stress of managing and maintaining my own system. I don’t want to stress about whether my mails are getting to their destination or whether my Web Host is throttling or blocking bulk mails etc. Having a 3rd Party Service frees me from maintaining my own…

[boxibt style=”gray”]Disclaimer: Some of the links on this page are affiliate links. Should you buy products or services via links on this page, I could earn a commission. This is post is not meant as a review of the different Autoreponders neither it’s purely the reason why I went with GetResponse.[/boxibt]

Comments and feedback is appreciated add them below…

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Comments

  1. You are right about using a 3rd party solution in my opinion. I bought Rapid Mailer a few months ago to run email from my own server and it has caused a few problems with server load (lots of cron jobs) and has cost me in terms of time to configure it and make it work satisfactorily.

    The 3rd party services have less issues in this respect.

    There are however some disadvantages with them, I guess particularly in the IM niche. Having a company turn round for example and say that you are barred from their service because of this or that (there are some horrible stories around) fills me with dread .. Time will tell whether this happens regularly or not. But I have heard of even very well known marketers, with great relationships with their lists and fantastic open rates. still falling foul of their 3rd party provider.

    I think it makes a difference if people mark messages as spam – sometimes people do this because unsubscribing is not easily found. I received a mail from someone famous in the U.S. that stated at the top of it why I was receiving this mail and what I should do if I wanted to unsubscribe. I have adopted this practice myself in the hope that this helps my own reputation with getresponse.
    Ant Carter recently posted…The Crucial Difference Between A Hobby That Pays And A BusinessMy Profile

    1. Great information here Ant. I actually considered Rapid Mailer some time back, but read too many articles on how web-hosts blocked/throttled sending of bulk mail via the system. Then, as you pointed out… The hassles of setting it up – Uuuugh.

      Not a bad idea of making the unsubscribe link more visible at the top of the mail, instead of placing it quite a few line spaces below your content, which seems to be the norm. I’d rather someone unsubscribe than mark the mail as SPAM.

  2. Good post, Duane. This is such a great point you make about maintaining your own system:

    “I don’t need the additional stress of managing and maintaining my own system. I don’t want to stress about whether my mails are getting to their destination or whether my Web Host is throttling or blocking bulk mails etc. Having a 3rd Party Service frees me from maintaining my own…”
    Barbara O’Toole recently posted…Comment on What’s Your Blogging Style? by Barbara DowlingMy Profile

  3. Hi Duane,
    Good job on your autoresponder posting! I went with Aweber for my QSC site and wonder if I should have gone with GetResponse after reading your article! The video looks like they have really upgraded quite a bit! Nice simple site!
    Barbara Dowling recently posted…The Quick Start Challenge Bonus CallMy Profile

    1. Hi Barbara – I’m not using my GetResponse to it’s potential yet, but time will tell if my choice was the right one. Based on Kevin Fahey’s recommendation and the price, I think I made the right choice for now.

  4. Hello Duane

    Many of us are striving to be successful marketers, this is a big enough challenge without having to learn how to be adept at server maintenance, script setup and real time repair of the 3rd party autoresponder solution

    Aweber, GetResponse and all the other autoresponder services have a fully staffed backroom of specialists designed to keep their service up and running as close to 24/7 as possible.

    It is important that everyone does their own price comparison with GetResponse as they do not unlike Aweber have a fixed international price, it varies from country to country. The UK being expensive for most things, GetResponses Sterling price is slightly more expensive than the Sterling equivalent of Awebers Dollar fee.

    Ultimately each of the leading autoresponders is good enough as it is upto us to make the most of this service and it is unlikely we will outstretch their capabilities.

    igor
    igor Griffiths recently posted…The Community Works Both WaysMy Profile

  5. Hi Duane,

    I am in the process of switching from Aweber to GetResponse having compared three services and decided, like you, that GetResponse was the best value for the features it offered.

    When I first started out online I naively tried to run my list from an Excel spreadsheet by mailing manually – all for the sake of saving a few dollars. Not only did it look extremely unprofessional, it was hard work and unreliable.

    I quickly realized I needed to use a 3rd-party service and, after various testing and switching, I have settled down as a happy GetResponse user. Their support getting me starting has been great too.

    Joy
    Joy Healey recently posted…What Is Premier Cashback?My Profile

    1. Hi Joy – Thanks for taking the time to add to the conversation here. At least you tried to do your mail via an excel spreadsheet before, the manual way. I simply ignored e-mail marketing for a long time and I’m very sorry now. Well, there’s no point ‘crying over spilt milk’. My first autoresponder sequence is up and running on GetResponse and I’m in for the long haul.

      I actually look forward to the day that my GetResponse monthly fee is $65+
      This means my list will be 10’000+ subscribers strong…

  6. Hi Duane,

    I think, as Ant mentioned as well, the hassle with running a self hosted autoresponder is just too much, so that only a 3rd party autoresponder should come into consideration.

    Even if there is some monthly cost involved, in the end it is the heart of our business and we shouldn’t try to save money on the wrong end.

    Although I have an aweber account and I am still using it, I opened another autoresponder account at GetResponse through JVZoo, just for the seamless integration feature.

    It saves a lot of additional work that would be needed otherwise to separate buyers from freebie seekers.

    Thanks for such a comprehensive post,
    Torsten
    Torsten Mueller recently posted…Do You Struggle With Boosting Your Backend Profits?My Profile

    1. I had an aweber account many years ago and couldn’t afford the payments then, so I cancelled it. Unfortunately, I was to ‘green’ and didn’t see the value in list building at the time. Boy; am I sorry now… Anyway. I’m happily moving forward with GetResponse and looking forward to using their new features.

  7. Hi Duane. I too love GetResponse. For me it plays well with other programs I use in my business like Pipedrive and GravityForms to mention a few. The price is cheaper than Aweber and the support is awesome! They have videos for just about anything you could want to do in GetResponse.
    Ianthe Hernandez recently posted…3 Reasons Why Your Social Media Presence SucksMy Profile

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